Q&A: Quick 5 With Women Leaders in Advertising & Marketing Law Co-Chair Ndidi A. Oriji

  Based on industry demand, ACI is pleased to present its inaugural Women Leaders in Advertising and Marketing Law conference, a forum aimed at promoting woman-to-woman networking and mentorship and facilitating high-level discussion of the challenges and opportunities facing like-minded women in the advertising and marketing legal community. Check out our quick Q&A with Co-Chair,…

Digital Advertising Alliance Announces Mobile Privacy Enforcement to Begin September 1 (2015)

Press Release Published on Digital Advertising Alliance – Released on May 7, 2015 NEW YORK, NY – May 7, 2015 – The Digital Advertising Alliance (DAA) today announced that enforcement of its Principles in the mobile environment (DAA Mobile Guidance) will begin on September 1, 2015, including new guidance specific to mobile, such as cross-app…

Deploying Gamification to Sweepstakes and Promotions to Engage Consumers and Enhance Brand Loyalty

Complimentary presentation from ACI’s 3rd Annual Summit on Digital Advertising Compliance: Sweepstakes, Promotions & Social Media. Highlights from this presentation: – Raising awareness – New ways to engage customers – Data Capture – Sweepstakes vs. illegal gambling – Advertising – Using virtual currencies in sweepstakes – Integrating gamification and much more…

September Conference Materials are Now Available!

September was a productive month for ACI’s conference attendees. At our events, decision makers had the chance to acquire top notch industry information; ranging from the latest trends, developments, hottest litigation cases to key insights from leading experts and more. You now have the opportunity to remain ahead of the curve too by accessing conference materials.…