About
Don't Be the Next Target of Off-Label Promotion Claims!
Heightened scrutiny by various government enforcers combined with vague and
conflicting guidelines, unclear case law, and an alarmingly aggressive plaintiffs' bar
has only led to increased controversy and confusion with respect to off-label
communications. As investigations and lawsuits continue to grow exponentially
it has become evident that no company is immune from becoming the next potential
target.
Being aware of the current case law and guidelines that regulate and govern
off-label communications is the bare minimum you must do. To manage such communications
with confidence and mitigate potential liability, you must implement and monitor
proper compliance and training programs and be ready to defend against any
investigation or claim.
The publication from the American Conference Institute's 3rd National
Medical Device & Pharmaceutical
Counsel's Guide to Off-Label Communications will provide you with the
most up-to-date tools for tackling the latest legal and regulatory developments.
Have access to presentations about how to build about successful compliance plans, effective business practices,
and winning litigation tactics from leading in-house counsel, compliance and
regulatory officers, and expert attorneys who represent the drug and medical
device industries. The publication will provide you with useful and thorough information
on:
- Maintaining compliance in the face of differing interpretations
and standards by government bodies pertaining to off-label communications
- Preserving all useful defenses in the event of a product liability
suit
- Developing effective methods for monitoring the activities of your
sales force
- Clarifying the proper role of MSLs when communicating off-label
uses
About
Don't Be the Next Target of Off-Label Promotion Claims!
Heightened scrutiny by various government enforcers combined with vague and
conflicting guidelines, unclear case law, and an alarmingly aggressive plaintiffs' bar
has only led to increased controversy and confusion with respect to off-label
communications. As investigations and lawsuits continue to grow exponentially
it has become evident that no company is immune from becoming the next potential
target.
Being aware of the current case law and guidelines that regulate and govern
off-label communications is the bare minimum you must do. To manage such communications
with confidence and mitigate potential liability, you must implement and monitor
proper compliance and training programs and be ready to defend against any
investigation or claim.
The publication from the American Conference Institute's 3rd National
Medical Device & Pharmaceutical
Counsel's Guide to Off-Label Communications will provide you with the
most up-to-date tools for tackling the latest legal and regulatory developments.
Have access to presentations about how to build about successful compliance plans, effective business practices,
and winning litigation tactics from leading in-house counsel, compliance and
regulatory officers, and expert attorneys who represent the drug and medical
device industries. The publication will provide you with useful and thorough information
on:
- Maintaining compliance in the face of differing interpretations
and standards by government bodies pertaining to off-label communications
- Preserving all useful defenses in the event of a product liability
suit
- Developing effective methods for monitoring the activities of your
sales force
- Clarifying the proper role of MSLs when communicating off-label
uses
Contents & Contributors
TACKLING THE REIMBURSEMENT ISSUES ASSOCIATED WITH OFF-LABEL USES
Judy Waltz, Foley & Lardner LLP
OFF-LABEL COMMUNICATIONS: ISSUES FOR SALES REPRESENTATIVES
Jack Cinquegrana, Choate, Hall & Stewart LLP
TRAINING AND POLICING SALES REPRESENTATIVES
Vernon Francis, Dechert LLP
ENSURING THAT MSLS STICK TO THE SCIENCE
Wayne L. Pines, Scientific Advantage LLC
PERMISSIBLE DISSEMINATION OF OFF-LABEL DRUG AND MEDICAL DEVICE INFORMATION
Sandra J.P. Dennis, Esq., Morgan, Lewis & Bockius LLP
THE INTERNET: OPPORTUNITIES AND RISKS IN PROMOTIONAL AND EDUCATIONAL COMMUNICATIONS
R. Bruce Dickson, Manatt, Phelps & Phillips LLP
"GHOST-WRITING" LANDMINES AND STEPS TO AVOID THEM
Sean P. Wajert, Dechert LLP
MODIFYING COMPLIANCE ACTIVITIES IN RESPONSE TO TRENDS IN GOVERNMENT ENFORCEMENT ACTIVITY
Kathy Harris, DePuy Orthopaedics Inc.
Michael Koon, Shook Hardy & Bacon LLP
POTENTIAL OFF-LABEL ISSUES IN REPORTING CLINICAL TRIAL RESULTS
Elizabeth D. Gobeil, Thompson Hine LLP
AUDITING AND MONITORING OFF-LABEL COMMUNICATIONS IN THE WAKE OF RECENT CIAS
Lynn Shapiro Snyder, Epstein Becker & Green P.C.
John Rah, Epstein Becker & Green P.C.
OFF-LABEL USE AND PRODUCT LIABILITY: A SWORD OR A SHIELD
Stephen J. McConnell, Dechert LLP
OFF-LABEL IN THE COURTROOM
Kirby Griffis, Spriggs & Hollingsworth