About
This new publication from ACI’s Focus on User Generated Content & Social Networking takes a detailed look at the statutory framework and how the courts are applying it in recent cases. From a series of intensive discussions on online contests and their implications, you'll get all the tools you need to ensure that the practices you invite your consumers to engage in will maximize profits rather than culminate in legal turmoil.Contents & Contributors
USER GENERATED CONTENT, SOCIAL NETWORKING, AND BLOGGING—EXAMINING AND UNDERSTANDING THE REGULATORY LANDSCAPE
BEFORE INVITING THE GENERAL PUBLIC & YOUR OWN EMPLOYEES
TO POST ON YOUR SITES
Tammy Brandt, Toyota Motor Sales USA, Inc. (Torrance, CA)
James D. Taylor, Loeb & Loeb LLP (New York, NY)
CHOOSING THE BEST APPROACH: AVOIDING SECONDARY LIABILITY, UNDERSTANDING CDA IMMUNITY, AND COMPLYING WITH THE DMCA
Halimah DeLaine, Google, Inc. (Mountain View, CA)
Anthony Lupo, Arent Fox LLP (Washington, DC)
ACI’S FOCUS ON USER-GENERATED CONTENT AND SOCIAL NETWORKING: MAKING SENSE OF FAIR USE
David Ervin, Kelley Drye & Warren LLP (Washington, DC)
EXPOSURE VS. RISK—SPECIAL CONSIDERATIONS, RULES, AND HORROR STORIES INVOLVING UGC SWEEPSTAKES
Joseph Lewczak, Davis & Gilbert LLP (New York, NY)
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