Transparency • Disclosure • Conflicts Avoidance • Propriety • Reform
Prepare to respond to a new call of action for Medical Affairs.
Attend the only event specifically designed for the Medical Affairs community by Medical Affairs professionals.
The Revised PhRMA Code, the IOM Conflicts of Interest Report, Physician Payments Sunshine Acts – all collectively have worked to reshape the role of Medical Affairs in your company. In this era of health care reform, the responsibilities, challenges and risks for Medical Affairs have never been greater. As a Medical Affairs professional, you must now not only be the gatekeeper of scientific information and integrity, but must also ensure that the use of such information is above reproach and that there is transparency in all actions and matters within your department’s purview. This is especially true as both Medical Affairs personnel and their activities have over the course of the last few years become subject to the same investigations and enforcement actions which have long plagued sales and marketing.
Now is the time to come to the one event that has consistently allowed Medical Affairs professionals and their counsel to benchmark their compliance strategies and protocols against new and evolving standards.
A faculty of leading Medical Affairs professionals – from department heads to compliance officers and counsel – will prepare you to meet your department’s challenges head-on by providing you with:
- Critical updates on how state and federal activity relative to the Physician Payments Sunshine Act and new association reports and guidances such as the IOM Conflicts of Interest Report and revised PhRMA and AdvaMed Codes will impact – or have already impacted – various departmental practices relative payment disclosures, consultative and interdepartmental relationships and boundaries, advisory boards, and CME and related grant-making responsibilities
- Techniques for safeguarding the integrity of scientific research vis-à-vis medical publications and MSL communications and ensuring that this information does not become marketing fodder
- Analyses of key FDAAA provisions affecting the Medical Affairs function in the clinical and post-clinical phases and strategies for implementing best practices relative to reporting requirements and protocols under the Act
- An in-depth review of government enforcement actions involving the Medical Affairs function and protective measures you can implement to reduce your risk of such scrutiny
You will also be able to further enhance your skills and knowledge by attending the following specialized classes designed for both new and more experienced Medical Affairs professionals:
- Medical Affairs Boot Camp – A Drill-Down on the Legal, Regulatory and Compliance Fundamentals Necessary to Departmental Functions and Infrastructure
- Master Class on Counseling Medical Affairs and Sales and Marketing on Appropriate Interdepartmental Interfaces Relative to Promotions, Publications, Post-Marketing Studies and the Use of Consultants in a Time of Reform
Attend this conference and have the unique opportunity to network with your Medical Affairs peers and colleagues as every iteration of this event to date has had a 98% average Medical Affairs professional attendance rate.
Register now by calling 888-224-2480, faxing your registration form to 877-927-1563, or registering on-line at www.AmericanConference.com/MedicalAffairs.