The Year in Review: A Look Back on Key Legal Developments and Trends Impacting Advertising Claims Substantiation
Our co-chairs will lead a discussion on the opportunities and challenges related to advertising claims substantiation in 2020, including major trends, cases and regulatory developments of the past year and what to expect for 2021.
Points of discussion will include:
- Greatest Hits: Highlights of recent significant cases and actions taken by state AGs, FTC, private plaintiffs and NAD
- Policy changes and federal regulations that have affected claims substantiation in 2020
- Emerging industry trends and initiatives to watch in the claims substantiation sphere