SARAH TOPY serves as counsel for the Procter & Gamble Company.  In that role, she assists heavily regulated healthcare brands with advertising and marketing matters, including social media campaigns and media strategies for in-market and pipeline products.  She also counsels business leaders on risk management with respect to potential product recalls or retrievals, regulatory actions, pricing strategies, competition/antitrust and other areas of compliance.  She advises the business in a wide variety of other matters including data and privacy laws, contract disputes, and advertising substantiation.  Sarah also handles trademark and licensing work for P&G’s healthcare businesses.