FDA Nutritional Labeling Revamp – The Good, the Bad, and the Ugly, and How Food Companies Should Update Their Marketing Efforts

July 29, 2014 9:15am

What is it about?

  • Understanding industry reaction to FDA’s proposed new
    nutrition labeling requirements
  • Dissecting the increased emphasis on total calories,
    added sugars, Vitamin D, and potassium
  • What implications will the revamp have on your company’s
    marketing strategy?
  • How will new FDA rules encourage reformulation
    of existing brands?
  • Anticipating the costs of complying with the new regulations

Session Materials