Fintech Advertising: Rules, Risks, and Responsible Growth
April 2026
Download Recording
Phyllis Hurwitz Marcus
Vice President, National Advertising Division
BBB National Programs
Christopher Ford
Partner
Debevoise & Plimpton LLP
As fintech innovation accelerates, so does the responsibility to communicate it truthfully. This panel brings together leading experts to break down the advertising rules every fintech practitioner needs to know — from clear and conspicuous disclosures to proper claim substantiation and avoiding misleading statements. Panelists will explore how to build consumer trust through transparent engagement, highlight common pitfalls, and discuss recent case decisions shaping the regulatory landscape. Attendees will gain practical guidance for promoting cutting‑edge financial technologies while staying firmly on the right side of the law.
The webinar download will be available within the next couple of days. Please bookmark this page and check back soon.
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