Speakers

Conference Co-Chairs

Kathryn Farrara

Associate General Counsel, NA – Marketing
Unilever

The Year in Review: A Look Back on Key Legal Developments and Trends Impacting Advertising Claims Substantiation

February 3, 2021 • 10:35 am

Gabe Martinez

Director of Legal
The Clorox Company

The Year in Review: A Look Back on Key Legal Developments and Trends Impacting Advertising Claims Substantiation

February 3, 2021 • 10:35 am

Distinguished Faculty

Pamela Deese

Partner
Arent Fox LLP (Washington, DC)

Adam Ekonomon

Vice President and Deputy General Counsel, Marketing and Regulatory
The J.M. Smucker Company (Orrville, OH)

Barry Benjamin

Partner
Kilpatrick Townsend & Stockton (New York, NY)

Matters of Taste: Exploring New Trends in Sensory Claims and Consumer Preferences

February 3, 2021 • 4:45 pm

Thomas Cohn

General Counsel and Corporate Secretary
New Avon Company (New York, NY)

Workshop B — Working Group on Substantiating Advertising Claims for FDA Regulated Consumer Products: OTC Drugs, Food, Dietary Supplements and Cosmetics – Special COVID-19 edition

February 4, 2021 • 1:45 pm

Christopher Cole

Partner and Co-chair, Advertising and Product Risk Management Practice
Crowell & Moring (Washington, DC)

Defending Your Claims: Lessons Learned from Recent Advertising Claims Class Actions

February 4, 2021 • 11:15 am

Susan Duarte

Director and Senior In-House Counsel
T-Mobile (Reston, VA)

The Future of Claim Substantiation and Challenges around Emerging Technology

February 4, 2021 • 12:15 pm

Kathleen Dunnigan

Senior Attorney
National Advertising Division BBB National Programs (New York, NY)

Q & A with NAD and CARU

February 3, 2021 • 3:45 pm

John Graubert

Partner
Covington and Burling LLP (Washington, DC)

Made in USA: Avoiding Unqualified Country of Origin Claims

February 4, 2021 • 10:00 am

Todd Hartley

Senior Counsel, Advertising and Marketing
Bridgestone Americas, Inc. (Nashville, TN)

Made in USA: Avoiding Unqualified Country of Origin Claims

February 4, 2021 • 10:00 am

Mikhia E. Hawkins

Principal Counsel, Ad Sales
The Walt Disney Company (New York, NY)

Creating Circles of Influence: Developing Strategies for Claims Compliant Influencer Use and Social Media Reviews

February 3, 2021 • 12:45 pm

Katie Jennings

Manager, Consumer Technical Insights
Seventh Generation Inc. (Burlington, VT)

What It Means to be ‘Green’ – Managing Environmental Claims and Avoiding Deceptive Practices

February 4, 2021 • 9:00 am

Samuel Levine

Attorney Advisor to Commissioner Rohit Chopra
Federal Trade Commission (Washington, DC)

Fireside Chat with FTC on Social Media and Influencer Marketing Guidance

February 3, 2021 • 11:15 am

Randy Liebowitz

Global Food Regulatory Senior Counsel
PepsiCo, Inc. (Purchase, NY)

What It Means to be ‘Green’ – Managing Environmental Claims and Avoiding Deceptive Practices

February 4, 2021 • 9:00 am

Stefano Liparoto

Senior Regulatory Manager, Regulatory & Scientific Affairs Smoke & Grill
RedArrow, a Kerry Company (Manitowoc, WI)

Made in USA: Avoiding Unqualified Country of Origin Claims

February 4, 2021 • 10:00 am

Andrew Lustigman

Partner
Olshan Frome Wolosky LLP (New York, NY)

Promoting Wellness in the Age of COVID-19: Striking a Balance Between Opportunity and Responsibility

February 3, 2021 • 2:00 pm

David Mallen

Partner & Co-Chair, Retail and Consumer Brands
Loeb & Loeb LLP (New York, NY)

The Future of Claim Substantiation and Challenges around Emerging Technology

February 4, 2021 • 12:15 pm

Limor Robinson Mann

Chief Oral Care Marketing Counsel, Global
Colgate-Palmolive Company (New York, NY)

What It Means to be ‘Green’ – Managing Environmental Claims and Avoiding Deceptive Practices

February 4, 2021 • 9:00 am

Phyllis Marcus

Partner
Hunton Andrews Kurth LLP (Washington, DC)

Fireside Chat with FTC on Social Media and Influencer Marketing Guidance

February 3, 2021 • 11:15 am

Gonzalo Mon

Partner
Kelley Drye & Warren LLP (Washington, DC)

Q & A with NAD and CARU

February 3, 2021 • 3:45 pm

Amy Mudge

Partner and Co-Chair Advertising, Marketing & Digital Media Practice Group
Baker & Hostetler LLP (Washington, DC)

Creating Circles of Influence: Developing Strategies for Claims Compliant Influencer Use and Social Media Reviews

February 3, 2021 • 12:45 pm

Megan Olson

Vice President & Associate General Counsel
Council for Responsible Nutrition (Washington, DC)

Workshop B — Working Group on Substantiating Advertising Claims for FDA Regulated Consumer Products: OTC Drugs, Food, Dietary Supplements and Cosmetics – Special COVID-19 edition

February 4, 2021 • 1:45 pm

Heather Opdyke

Manager, Advertising Compliance
Brothers International Corporation (Bridgewater, NJ)

Creating Circles of Influence: Developing Strategies for Claims Compliant Influencer Use and Social Media Reviews

February 3, 2021 • 12:45 pm

Randi Schumacher

Senior Director of Legal and Chief Privacy Officer
Bodybuilding.com (Boise, ID)

Promoting Wellness in the Age of COVID-19: Striking a Balance Between Opportunity and Responsibility

February 3, 2021 • 2:00 pm

Mark Smith

Founder & CEO
Purdy Smith (London, UK)

Carl Szabo

Vice President and General Counsel
NetChoice (Washington, DC)

The Future of Claim Substantiation and Challenges around Emerging Technology

February 4, 2021 • 12:15 pm

Angela Tiffin

Senior Attorney
Children's Advertising Review Unit, BBB National Programs (New York, NY)

Q & A with NAD and CARU

February 3, 2021 • 3:45 pm

Svetlana Walker

Vice President & Deputy General Counsel – Global Growth and KCNA Baby & Child Care
Kimberly-Clark Corporation (Neenah, WI)

Promoting Wellness in the Age of COVID-19: Striking a Balance Between Opportunity and Responsibility

February 3, 2021 • 2:00 pm