Agenda

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Pre-Conference Workshops
March 26, 2025
Day 1
March 27, 2025
Continental Networking Breakfast and Registration
MoCRA Rollout Status Report– What’s Next for the Cosmetics and Personal Care Industries? Where Are We Now?

Cynthia MeyerPartnerKleinfeld Kaplan & Becker LLP

Simone Swafford, DRSc, MSCEO and FounderVogue Regulatory

Ashish TalatiFounding MemberTalati Law Firm PLLC
As MoCRA continues to reshape the regulatory landscape, understanding what comes next is essential for your business, ensuring you remain compliant and mitigate potential risks.
This panel will provide a comprehensive analysis of the progress made under MoCRA so far and explore key areas in which the FDA is expected to act.
- Assessing forthcoming regulatory updates and guidance under MoCRA
- Understanding upcoming FDA deadlines and potential enforcement actions
- Practical steps and strategies for reporting compliance data, including safety substantiation and adverse events
Roundtables
The Cosmetics Industry’s Green Gamble Working Group: Assessing ESG Risks and Evaluating Environmental Marketing Claims

Erica R. GravesPartnerBlank Rome LLP

Katie RogersSpecial CounselKelley Drye & Warren LLP

Joseph AquilinaVice President & Deputy General CounselConsumer Brands Association
Join us for this exciting interactive session on the increasing scrutiny around ESG marketing claims including ethical obligations in marketing to under-age consumers.
This session will feature a tabletop exercise in which participants will break into roundtables, each reviewing a different hypothetical.
- Analyzing the rise of “environmentally friendly” claims for sunscreens, recyclable packaging, and other popular marketing hooks
- Why “reef-friendly” and sustainability claims are becoming high-risk targets for litigation
- Keeping ESG protocols and risks in mind when developing new products as well as product innovation
- Examining ethical concerns and regulatory requirements in Gen Alpha marketing when targeting cosmetics to minors
Morning Networking Coffee Break
Packaging in Focus: Navigating the Impact of EPR and Recyclability Regulations for the Cosmetics Industry

Akemi OokaVice President, Supply Chain and Sustainability ResourcesIndependent Beauty Association

Will WagnerShareholderGreenberg Traurig LLP

Sarah Peterman BellPartnerFarella Braun + Martel LLP

Stefanie FogelPartnerDLA Piper US LLP
Sustainability is non-negotiable for today’s cosmetics industry. The scrutiny over plastic packaging and recyclability is intensifying for the cosmetics industry. New state extended Producer Responsibility (EPR) laws and other new state and federal regulations focusing on reducing waste and improving recyclability are reshaping how manufacturers approach packaging.
This panel will help your company stay compliant and avoid litigation risks by providing a roadmap for navigating these complex regulations while aligning with both U.S. and international standards.
- Surveying existing and proposed EPR legislation at the state and federal levels, particularly California’s groundbreaking plastics legislation and Washington’s evolving framework
- What can we learn from California’s new textile EPR legislation?
- Understanding how EPR laws shift the responsibility for waste management onto manufacturers, importers, and retailers, driving the push for more sustainable packaging solutions
- Key insights into the recyclability of cosmetic packaging and how brands can meet increasing sustainability expectations
- Examining the litigation risks surrounding misleading recyclability claims or non-compliance with EPR laws
- Developing best practices fofor manufacturers navigating both U.S. and European regulations on packaging, recyclability, and waste reduction
Contaminants Under the Microscope: Navigating Safety, Litigation, and Regulatory Challenges for Cosmetics Products

Christina KwokSenior CounselBeiersdorf, Inc.

Nilda M. IsidroShareholderGreenberg Traurig LLP
Understanding the risks associated with ingredients like benzene, titanium dioxide (TiO₂), and asbestos is crucial for safeguarding both consumers and your business. This panel will look at the latest developments, litigation trends, and safety concerns surrounding harmful contaminants in cosmetic and personal care products.
- Benzene Contamination: Exploring recent recalls (sunscreens, dry shampoos), contamination causes and prevention
- Titanium Dioxide (TiO₂): Reviewing safety concerns, best practices for labeling, and litigation updates
- Asbestos in Talc: Understanding FDA testing standards, asbestos contamination risks, and current class actions
- Other Contaminants: Examining risks associated with microcontaminants, formaldehyde (hair relaxers) and heavy metals
Networking Luncheon
Sponsored by 

Julia HatcherPartnerLatham & Watkins LLP

Seth MailhotPartnerHusch Blackwell
Our panelists will explore state level bans on PFAS as well as the MoCRA mandate to help guide you through compliance and safety standards as well as growing regulatory and legal scrutiny
- Assessing the status of MoCRA’s PFAS mandate and its 3-year deadline for FDA evaluations of PFAS in cosmetics
- Surveying state PFAS activity affecting cosmetics
- California’s Assembly Bill (AB 2771) banning the manufacture, delivery or sale of any cosmetic product containing “intentionally added” PFAS
- Oregon’s ‘Toxic-Free Cosmetics Act’ (banning PFAS from 2027) and Washington’s 2023 Toxic-Free Cosmetics Act
- Analyzing recent PFAS-related lawsuits, particularly class actions focusing on deceptive marketing and false “green” or “safe” claims
- Understanding the complexity of PFAS testing, how contamination often occurs during production, and the challenges of identifying all 9,000+ PFAS chemicals
Afternoon Break
Beauty in Developing World Markets: Contrasting Opportunities and Challenges in the Latin American and Chinese Cosmetics Markets

John W.M. ClaudCounselHyman, Phelps & McNamara PC

Robert J. KieferGeneral ManagerREACH24H USA Inc.
This panel will explore two areas of global focus for the cosmetics industry: Latin America and China. In recent year’s Latin America’s rising appeal as a key market for the cosmetics industry has made it an attractive target for expansion. While shifting regulatory dynamics, economic developments, changes in consumer demands and tariffs are having an impact on China’s cosmetics market.
This panel will provide insights to help your company adapt its growth strategies in each region.
Latin America Focus
- Navigating Latin American regulations for cosmetics, focusing on compliance deadlines and registration processes
- Analyzing the shift of manufacturing operations to Latin America and the potential benefits over China, including cost and supply chain resilience
China Focus
- Survey of China’s Cosmetics Supervision and Administration Regulation (CSAR) and the new restrictions’ impact on market entry for cosmetics companies
- Implications of NMPA Circular No. 50: Recent developments and how they affect market entry and product registration
- Considering the impact of possible changes in U.S.-China relations on tariffs and market entry, and how companies can adapt their strategies

Andrew GraapVP - US Data Privacy Officer, Associate General Counsel – DigitalL'Oréal

Aarani StonehamGeneral Counsel | Legal, Privacy, AI & EthicsModiFace, Inc., a L'Oréal Group Company
With AI technology reshaping the cosmetics and personal care industry, companies must address legal risks and regulatory requirements surrounding data privacy and biometrics. This panel will explore the emerging challenges with AI-driven tools, particularly those aimed at teenagers, and the evolving legal landscape surrounding biometric data.
- Explore the emerging legal risks for cosmetics and personal care companies using AI-powered apps, especially those marketed toward teenagers
- How are these technologies impacting and influencing children and teenagers with respect to cosmetics products?
- Assessing new legal trends in Texas and Illinois regarding biometric data, and the risks of non-compliance
- Understanding evolving privacy, data security, and liability concerns tied to these technologies
- Assessing transparency and disclosure requirements when utilizing AI in personal care apps and platforms
- Delving into the implications of AI for cosmetics product development, marketing, and customer interaction
- Determining what is permissible in terms of data usage, AI-driven recommendations, and product claims

Sharon BlinkoffCounselTroutman Pepper Locke LLP
Select your table of choice to benefit from smaller-group benchmarking and discussion. Compare notes with your industry peers on the latest best practices and expand your network. Each table will be led by industry leaders.
- MoCRA
- Advertising Compliance
- Litigation Concerns
- Contaminants in Cosmetics
Closing Remarks – Conference Adjourns
Day 2 & Post-Conference Workshop
March 28, 2025
Continental Networking Breakfast and Registration
A Tale of Two Coasts: Navigating the East- and West Wave of New and Pending Cosmetics Laws and Regulations

Kristen KleshPartnerLoeb & Loeb LLP

Marcha Isabelle Chaudry, Esq.FounderThe Equity and Wellness Collaborative
This panel will explore how regional initiatives on both coasts are continuing to influence national standards and what your company needs to know to stay ahead of the changing tide.
- Examining how California and New York continue to pioneer regulations that set the tone for broader industry standards
- Explore how state-specific regulations, including PFAS bans and other environmental concerns, are reshaping industry practices as well as federal initiatives
- Understanding how California’s Prop 65 continues to influence industry practices
- Navigating overlapping state and federal regulation
- Exploring current and pending state legislation having the greatest industry impact:
- California’s AB 2771
- Oregon’s Toxic-Free Cosmetics Act (2023)
- Washington’s Toxic-Free Cosmetics Act (2023)
- Colorado’s PFAS Ban (HB22-1345)
- New York’s Toxic Chemicals in Children’s Products Law

Raqiyyah PippinsPartnerArnold, Porter, Kaye & Scholer LLP

Brent JohnsonPartnerHolland & Hart LLP

Christopher HornigVP, Assistant General CounselSaks OFF 5TH
Delve into effective defense tactics, and risk mitigation strategies as we examine the latest maneuvers from the plaintiffs’ bar in beauty industry class actions.
- Analyzing innovative tactics employed by the plaintiffs’ bar and how to counter them successfully
- Unpacking common claims in beauty litigation, from product safety and labeling to advertising controversies, and identifying the best defenses
- Exploring the impact of MoCRA’s safety substantiation and adverse event reporting requirements on current and emerging cosmetic product claims
- Examining pivotal cases and recent rulings to anticipate trends and challenges in class action defense
Morning Networking Break
Influencing Beauty: Assessing the Impact of the Endorsement Guides on the Cosmetics and Personal Care Industries

Jennifer SantosAttorneyNational Advertising Division (NAD)

Paavana L. KumarPartnerDavis+Gilbert LLP

Elizabeth Rotenberg-SchwartzGeneral CounselOrveon Global

Claudia A. LewisPartner and Co-Chair of Venable’s FDA GroupVenable LLP
- Understanding how the FTC guidelines have affected influencer marketing campaigns and what companies have learned about aligning marketing practices with compliance
- Practical advice on building compliant influencer partnerships, from disclosure requirements to contract essentials
- Exploring the rise of AI influencers and the legal risks in cosmetics advertising, including avoiding fake reviews and misleading endorsements
- Exploring National Advertising Division’s (NAD) oversight in this area and how NAD rulings influence cosmetics marketing tactics on social media platforms

Emilie LavirotteSenior Advisor Intellectual PropertySephora

Laura AlosAssociate General CounselMaesa
As the cosmetics industry continues to innovate with cutting-edge ingredients, AI technology, as well as facing evolving consumer trends, brands are seeing increased risks in the areas of intellectual property (IP) protection and regulatory compliance.
- Identifying the critical steps for safeguarding your IP in a competitive market, with
a focus on trademarks, copyrights, and patents
- Ensuring confidentiality agreements and legal protections are robust enough to guard proprietary formulas, production techniques, and product innovations
- Key strategies for protecting trade secrets, especially in collaborative environments where brands work closely with third-party manufacturers and suppliers
- Understanding the risks and ethical considerations tied to using AI for advertising,
product recommendations, creation of new formulations, as well as the potential for infringement on privacy or IP rights
- Exploring the risks of IP theft or misuse when relying on AI-driven tools and platforms
- Understanding the global challenges of IP protection and securing your brand and across international markets