Identifying data-driven opportunities requires a collaborative effort between data professionals and business units within an organization. During this panel, we will explore steps to consider when partnering with business units to identify data-driven opportunities that will ultimately drive overall business value. During this panel discussion, we will explore:

• Clearly understanding the objectives and goals of the business units you are working with to identify areas where data can have the most impact
• Identifying relevant data sources to achieve goals across business units
• Establishing clear communication channels with all stakeholders that are involved in the overall business objectives
• Using data to drive decisions across the organization and empowering your data teams to make decisions that support overall business objectives